HLSM Consulting | Healthcare, Life Sciences & Medtech
I'm a Biopharma & Healthcare Marketing Consultant
Do you often struggle with non-technical ways to communicate with clinical researchers, drug developers, HCPs or patients?
I'm excited to help you define your marketing communications strategy, launch campaigns, and create clear and persuasive marketing content for your customers and prospects.

As seen on




Strategy
Marketing Communications Strategy and Campaigns
I can improve your marketing communications strategy or design an entirely new one from scratch. This includes, but is not limited to, determining content forms to leverage and communications channels to utilize. I can also conceptualize and design marketing campaigns to promote your products & services.

Branding
Brand Definition
I can help you define and document customer profile(s), brand voice, and tone. I can also create a comprehensive content style guide to support all future content creation and marketing strategy execution.

Content
Content Creation
To implement your marketing communications strategies and campaigns, I can help you craft effective whitepapers, e-books, case studies, brochures, datasheets, and landing pages.
My recent projects.
Marketing Communications Consulting for QIAGEN (Biopharma Client)
Use Cases of How AI is Enhancing Clinical Decision Making
Testimonials
What my clients
say about my
work.
I've had the pleasure of working with Tolu on several healthcare-related articles for many different groups and stakeholders within GE Healthcare. Her work was always on point. She easily incorporated any editing feedback received, and was always on time with delivery. Her work is of high quality and she has the ability to communicate complex medical technology and its benefits in a way that never fails to engage and educate our readers. I look forward to our next project and recommend her highly for yours.
Monica Haines
Content Marketing Manager, GE Healthcare
Tolu is an extremely thoughtful writer and excellent collaborator. Her writing style elegantly combines in-depth industry knowledge with clarity to make even the most complex topic approachable. Her understanding of the medical field has been very valuable and she goes above and beyond to help us brainstorm new topic ideas and unique angles for stories. She is very dependable and communicative and has never missed a deadline. She thoroughly researches every piece and has the skills to incorporate our brand voice and specific messaging into her work with us. I am grateful to have her as part of our team!
Alison Foster
Senior Marketing Manager at RxVantage
Tolu is a responsible, thorough and thoughtful writer. She is able to research any topic, connect with the right subject matter experts and produce content that engages and informs audiences. I've enjoyed working with her and would highly recommend her as a freelance writer.
Heera Kang
Content Manager, Kareo
Tolu is incredible to work with. As a freelancer, she does an excellent job partnering with staff, understanding the brand, and asking the right questions to make sure her work is up to standards. What she submits often exceeds expectations—Tolu works quickly and consistently hands in thorough, well-researched pieces, regardless of topic. She also has a lovely personality, making herself so pleasant to work with! I have always been able to rely on Tolu to do good work.
Leyla Shamayeva
Director of Editorial Solutions, Verywell
Tolu Ajiboye is an outstanding resource. She is an excellent writer, carefully researching and synthesizing information into compelling narratives. Tolu is reliable and easy to work with, always open to input and willing to work collaboratively on projects.
Erin Willigan
Marketing Director Americord Registry